Monthly Archives May 2018

9 Things to Know About Social Media and Video

Social media and video are an increasingly important part of your marketing mix due to changing consumer behavior. Here are nine things you should know. Social Media Use Increases AUM The fifth annual Putnam Social Advisor Survey (2017) 1 of more than 1000 advisors found that 86% of advisors using social media for business reported gaining new clients as a result, up from 80% in 2016. The 89% of advisors who are using social media for their business have an average AUM of $89 million, versus 3% of advisors not using social media at all (even personally) with only $69
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Categories: Blog Posts.