Posts by admin

Solidifying the Foundation of Brand Recognition

Your firm’s mission, identity and values can shape your brand and what it says about you.   How do you quickly convey trust, value and credibility to prospective clients and the marketplace? With your brand. That’s right. Your brand says a lot about who you are. It speaks to your mission, identity and values. When they are aligned with your brand, it sends a signal that clients instantly connect with about how you can help provide solutions to their problems, who you really are and what’s important to you. “Branding is the expression of the essential truth or value of
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Categories: Blog Posts.

Advantages and Disadvantages of Outsourcing Investment Management

According to a study by Cerulli Associates published in late 2017, approximately 54% of CFPs (Certified Financial Planners) outsource portfolio management, and 46% keep it in-house.1 Advisors are using outsourced “strategist firms” for “asset allocation, portfolio construction, tax management, risk management and the active monitoring of investments for different types of portfolios,” and outsourcing has continued to increase in popularity, according to Envestnet.2 Michael Kitces said in February that TAMPs (Turnkey Asset Management Platforms) and outsourced investment management “are the future for most advisors. TAMP solutions were first launched in the 1980s to actually handle the process of managing a
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Categories: Blog Posts.

Bad Clients versus Good Clients

When to Fire Bad Clients and How to Better Serve Good Ones Remember that old question, “Would you like to hear the good news, or the bad news?” When it comes to firing bad clients, it’s all good news, because releasing them will free up your time to provide better service to your good clients. The Definition of a Bad Client So what defines a bad client versus a good client? Financial Planning1 recently asked financial advisors just that. It’s definitely not how much money they have. Advisors said they typically get a great deal of joy out of helping
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Categories: Blog Posts.

Are Your Clients’ Portfolios Positioned for Principal Protection and Potential Investment Growth?

Shurwest’s bond alternative whitepaper outlines key fixed income risks retirement investors could face.   In recent weeks, the yield on the benchmark 10-year Treasury note has been declining. Good news for bond investors. As yields fall, prices rise and the trend of recent weeks may have given those following the fixed income market a brief respite from the volatility the Treasury market has experienced for much of this year. The 10-year note’s yield rose above 3.00% in May for the first time in four years but has retraced ground since then. The day-to-day movements in market interest rates like that
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Categories: Blog Posts.

Are You Talking to Your Clients About Medicare?

If you talk to clients about taxes, higher income could mean higher Medicare premium surcharges. Perhaps your clients are already set with Medicare coverage and even have a Medicare supplement or Medicare Advantage plan to offset the potential costs of added deductibles and/or prescription drug coverage. But if you offer tax planning as part of your services, a discussion about Medicare ought to be a big part of the tax-efficient and tax-minimization conversation. Here’s why:  If your clients find themselves in a higher income bracket, they’ll have to pay more than the standard premiums most retirees pay for Medicare Part
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Categories: Blog Posts.

Highlights in the Growth and Evolution of Fixed Indexed Annuities

June is National Annuity Awareness Month. Back in 2010, the National Association for Fixed Annuities designated this month for awareness to help educate Americans on the important role annuities play as part of a secure retirement savings plan. More than 20 years ago, the first fixed indexed annuity (FIA) was launched by Keyport Life with the assistance of Genesis Financial. Since then, FIAs have evolved to include the addition of alternative indexes, riders that provide guaranteed retirement income and uncapped growth designs subject to participation rates and spreads. Here are several highlights since the first equity-linked indexed annuity known as
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Categories: Blog Posts.

Despite More Control of the Purse, Women May Still Represent an Underserved Segment for Advisors

Are you missing out on one of the wealthiest populations set to control even more wealth in the coming years? Last year, the number of female billionaires rose by 18% to 321, outpacing the 14.5% growth in the male billionaire population and increasing women’s share of the global billionaire population to 11.7%.1 That’s a global perspective, but If you don’t already know about the decision making and financial clout of women in the United States then a brief overview might be worthwhile. Here’s what some of the numbers look like in the U.S. Women control 51%, or $14 trillion, of
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Categories: Blog Posts.

9 Things to Know About Social Media and Video

Social media and video are an increasingly important part of your marketing mix due to changing consumer behavior. Here are nine things you should know. Social Media Use Increases AUM The fifth annual Putnam Social Advisor Survey (2017) 1 of more than 1000 advisors found that 86% of advisors using social media for business reported gaining new clients as a result, up from 80% in 2016. The 89% of advisors who are using social media for their business have an average AUM of $89 million, versus 3% of advisors not using social media at all (even personally) with only $69
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Categories: Blog Posts.

What Each Generation Wants from a Financial Advisor

  April is “Financial Literacy Month,” so we compiled some research about three demographic groups—Millennials, Gen X and Baby Boomers—and what they want from you.   When it comes to attracting and engaging these three groups, a recent article by LPL Financial put it this way, “An advisor must actively engage with his clients and respect generational differences. Millennials seek a personable advisor relationship, while Generation X investors are wary and mistrustful, and Baby Boomers appreciate credentials and content. It’s up to the advisor to acknowledge these traits by building personal relationships with these clients and customizing services to address
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Categories: Blog Posts.

Succession Planning For Your Practice

  As a financial advisor, you spend much of your time working on the nuts and bolts of retirement planning with your pre-retiree and retiree clients. What if you were to ask yourself the same questions you ask your clients in regards to your advisory practice, business partners and your own desires for the succession of your business?   Download our latest whitepaper, “Succession & Continuity Planning.” Download the PDF   The new whitepaper touches on these topics: What is your practice or book of business really worth? What is a Buy-Sell Agreement and is it right for you? How
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Categories: Blog Posts.